It’s a Hill I Will Die On.

You’ve heard me wax poetic about my arch nemesis – Fancy Fonts.

What are Fancy Fonts? Here’s the TL;DR: They’re stylized Unicode glyphs that dress up your boring old test look ✨𝓯𝓪𝓷𝓬𝔂✨. [sparkle stars – the word fancy – sparkle stars]

Cute? Yup.
Helpful? Not even a little.

Here’s why:

😵 Screen Readers Can’t Read ‘Em – If your audience includes humans (which I assume it does), then accessibility matters. Fancy Fonts render your content invisible to e-readers, which means you’re alienating people who rely on assistive technology.

Not conclusive = not acceptable.

😵 Search Engines Ignore Them – That IG caption you thought was optimized for SEO? Google doesn’t see it. Neither does LinkedIn’s internal search. Fancy Fonts break the basic function of text…you know, the thing you WANT read? You’re keywords? Gone. You’re hashtags? Worthless.

Fancy Fonts are digital glitter: fun to look at, terrible for performance.

So lose ’em if you’re obsessing over engagement, reach, or ANY form of discoverability. Fancy Fonts are NOT the way to go.

Simple fonts win. Clean copy connects. Accessibility + Clarity = Growth.

Deuces,
Mo